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In fact, Dealnews dug into their data and found conclusive proof that Thanksgiving deals are better than those of Black Friday. Dealnews’ director of content marketing Lindsay Sakraida told CNBC in 2017 that “Black Friday is still very strong, but a lot of the big deals are going to go live on Thanksgiving Day.” She echoed this exact sentiment in 2018 proving that Black Friday’s deals come second to those of Turkey Day.
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